The value of data — and the innovative way we’re using it

5 Apr 2023 | Icon Tech

In the relocation industry, there is an enormous amount of data attributed to every single relocation. For each assignee who is moving to a new location, their destination, origin, family size and contact details are all required. Additionally, their requirements for their new home are recorded, including budget, area requirements, property type and size and required start date. Meanwhile, there is a multitude of data on the current rental market, including the number of properties available, the average rents, property sizes and property locations.

For other relocation companies, this information seems like a big mass of datapoints. At Icon, we use our award-winning technology and analytics to make sense of all this data to streamline the relocation processes for assignees — ultimately, making the process less stressful for those relocating, and lowering the cost for our clients. We have been using our case management system, MoveWise, for years to track all relocation activity, producing extensive data on property hotspots, rental values, budgets and far more. We have also been tracking the rental market to get a real-time insight into stock levels, rental values and more to give the best, most up-to-date information to our assignees.

Now, in our new relocation app Cosee, we are bringing the two together seamlessly. Combining knowledge of a current assignee’s property requirements, years of relocation data from MoveWise, and up-to-date knowledge of the rental market, Cosee can offer insight, guidance, recommendations and property listings that are tailored exactly to that assignees’ needs.

On top of this, assignees can dive into the data around their relocation from a single app:

  • In moments, obtain a summary of any location across the UK
  • Find out about the local schools in their area of interest
  • Discover the best travel solutions from any location to their place of work
  • Check the current status of their relocation including milestones, shortlisted properties, viewings and offers to date
  • Find the answers to key questions at any time using our chatbot

With over one million points of data, there is no guesswork needed. Ask us about Cosee or book a free demo.

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